plaxo
Viral Marketing: Can You Catch a Sale?
Viral marketing is the old-fashioned "word of mouth" concept, wired-up and electrified for the Internet Age. Compare a Mexican Wave with the old game of Chinese Whispers and you'll see the difference. It's not a message being passed down the line one person at a time, it's a tidal wave that spreads and rushes across a crowd. Think of all those emails you see from friends and colleagues passing around the latest joke or outrageous video. Have you ever forwarded one? They spread like a virus, and when they are deliberately created to promote a product, that's when they become viral marketing. How can you do that for your business?
- Mark Griffin's blog
- Login or register to post comments
- Read more



